As i See IT

A History of Fashion Presentations

How do you  really want  to show your style! More importantly is it helping you sell!

We recently researched the background of   Fashion Presentations and we pull some together to share with  you next week simply sign up for BkStylist to join us from whichever part of the globe you are! we continue to explore [...]

Constituent, Customers and Consumers of Digital Product and Services

Constituent, customer and consumer… in marketing the goal is to make me a consumer! a constituent has an interest in your product! get me in your store and I am a customer especially if   keep coming back! Get me to Buy… consume  is the goal. It’s a game of strategy that needs to be [...]

FashionCamp LA, Seattle, Kiev

Macala and the LA team has officially launched Marketing for FashionCampLA. We need you to help spread the word!We have set up a FashionCamp page on Facebook

March 17th will mark one year since I committed to FashionCamp. In less than a year after we have held two NY conferences and we are spreading… To [...]

It’s Time To Start Using These Tools

There are so many tools out there that are under utilized. I recently decided to start creating examples of them in use Picassa is a photo tool wwith some really great features including teh ability to create a movie file from images! You can add an audio file though it does not tape [...]