Trends in Video & images, Social Tv, Paticipation and Commerce

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as i see it:- The Webcam, Tele-presence and Social TV is about to revolutionize local Commerce GLOBALLY!

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Thus far it seems  next year should be a  pivotal point for my work with local designers all thanks to the humble Webcam and the new emerging technologies!  The above image simulates local talent on the large screen!

Esther on the  left seen in her studio “Gets It” and having  redone her studion  is now is vamping up   her support systems and learning teh basics of teh technology… In St. lucia!

We have designers at  various points of readiness in NY, The west coast, Europe, Africa and the  Caribbean ! Servicing their local communities but accessing Global Markets!

Measuring  customers and Fit was an issue… many  simply prefer to “observe” the process and note the  measurements as they are taken…

www.BKFFF.com is still very much in testing!  www.Dancehackit.com  was a great success, but  it’s back to the drawing  board!   Read this Businessweek article as well as my  BADASSE  ramblings on Webcam for  FIT!  The Main focus exploring and training… adoption is neither “easy” nor “natural”

Image Credit:- Simulation L-R A Leading r From Teh Caribbean Esther Joseph of Kuumba Designs serves a Global Market from her new studio; Simulation of viewer watching a Video from Brooklyn Designer Showroom; Simulation- designer presentation from their wealth of media using Skype! 

Are you interested in “Socializing the TV Experience” or “Televisng” the social experience;- what Social TV means to me!

US Internet Users Who Have Engaged with TV Shows Online, March 2011 (% of respondents in each group)

The Emarketer report brief screamed Socializing the TV Experience   and  I suddenly realized why I  was Uncomfortable with the TV Goes Social conversation… I’m Not a “TV” person… I come to the topic more with an interest to  Televise” my  Social Experience!

According  to the brief
“Viewers are using Facebook and Twitter to comment about shows before, during and after they air”.!

That’s what wrong…  I  and many on my network do NOT watch TV…   in fact the  only  comments I  come across would be the occassional referrals

 during an awards show or major sporting event! Yes I’m sure they  watch television programs but i suspect  via the web interface (on demand) at their convenience like i Do!

“Major news and entertainment events are making social media integration a must. Television networks, grappling with the fragmentation of their audience, are experimenting with mobile apps, Twitter promotions and branded social networks in an effort to bring viewers back together. And measurement firms want to use social buzz as a metric to determine TV ad pricing.

Meanwhile, an array of TV manufacturers, cable providers and technology firms want to turn TVs into connected devices that can display social content alongside programming.”.

Connected TVs Make the Third Screen Unnecessary

o what’s the third screen?

From the recent  TV  Goes Social Conference  I got the distinct impression that the second screen  mobile  devices… was absolutely  part of the experience! The Terminology is new, but, I am assuming that the third screen is the Laptop or PC device… truthfully what i want is a lighter version of my  17″ laptop or a notebook with a screen that makes things appear larger!
The one thing  I am  sure of is that EVERYONE has an opportunity to be part of this eveolution and decide it’s relevance to them! The question of

 

Paul Farkas- Social TV now and soon at #TvGoesSocial CE Edition

Social TV now and soon – Presentation Transcript

  1. Social TV:Now & Soon Paul Farkas P...@Social.TV @AllSocialTV
  2. Social Interactive TV Social Storytelling Transmedia Personalized Viewing InteractivityGamification Sharing Participatory Co-Creation Co-Viewing Metadata Read the rest of this page »

Andy Mitchell from Facebook will join presenters at TV Goes Social

Andy Mitchell from Facebook  will join presenters at TV Goes Social

Andy Mitchell from Facebook  will join presenters at TV Goes Social!  I’ve started paying attention to new programing moves ! The Participatory aspect of The NEW TV Fascinates me as a creative, as a member of society as an entrepreneur! What’s Most interesting though is that we, as regular citizens have an opportunity to shape this by choosing to be active!

Don’t like the Programming on Television … Then create your own and share with friends family even others with similar interest and viewpoints… in your social networks- in real time as teh  show is aired! TV goes Social  Is More technical with presentations on some of teh aps and of course conversations on Monetization!

There is another aspect that  i’ve been seeing that of opportunities for muti-unit Real estate owners… who now can provide cable access as part of their pakage! Now whether that pans out to  advertising  commissions needs to be  seen! here a Brooklyn meeting about that!

 

June 23: Facebook Joins TV Goes Social

Thursday, June 23, 2011 at 1:00 PM (ET)

“TV GOES SOCIAL” Conference – Thursday, June 23 Fordham Lincoln Center 60th & Columbus

CONFERENCE AGENDA:
1:00 – 1:50 The Social TV Platform: The New Hardware Options
New viewing devices, settop boxes and internet unifying services are adding a new dimension of utility to the TV.

2:00 – 2:40 Monetization – Software and Services That Promise Upside TV is at the heart of the advertising world – so new Social TV services and apps promise to attract major advertiser interest. See what they are, how they work and how you can take something off the trillion dollar TV ad market.

2:45 – 3:45 An App for That? The New Apps & Software
Facebook and Twitter are today’s social media options but they weren’t designed to synch with the TV watching experience. A new wave of purpose-built software and Apps promises to change all that!

4:00 – 5:15 The Vision – How The Social Viewer Will Experience TV
The pieces are coming online, programming executives and marketers have forged dramatic campaigns out of the Facebook and Twitter. But these are still intermediate, transitional steps compared to the new viewing interaction and audience marketing models that are about to emerge.

SPEAKERS:
Andy Mitchell, Facebook
Isaac Josephson, ABC Digital
Paul Farkas, Social TV
Sasanka Prabhala, Intel
Adam Simon, Social Bomb
Eric Anderson, Samsung
Sean Casey, CEO, SocialGuide
Dori Gurwitz, Watchitoo
David Markowitz, SecondScreen Networks
Jesse Redniss VP, USA Networks
Alex Iskold, GetGlue
David Levy, PHILO
Somrat Niogyi, Baazar Labs
Nina Alastruey, theChanner
Simon Applebaum, Tomorrow Will Be Televised
Mo Krochmal, Media Futurist

htttp://www.tvgoessocial.com

 

A while back one of my cousins got married and I watched with my sister across town who was on skyoe with my Mother in Trinidad… and as we dished and interacted I realized that teh “revolution’ was much closer than we expected!

This is much more than what we can do with video the above video is 59 minutes long and I watched every minute of it! The level of Storytelling, content and rich context is unparalleled … of course this is a world renowed filmmaker… but withing my communities are several extremely talented individuals… what would change if they were empowered! I’m attending two Social TV Events this week! One I pulled together to get start th e traction within local creative communities!

This will be about the content and what we as viewers WANT to experience… it will also touch on the new approaches to creation, as well as! we’ve all said it I can do a Better job… now we really can!Last  summer we tuned on the camera and started exploring what it will take… we had designers in Trindad, Brooklyn  and Nigeria on the other end… our focus was NOt purely teh Tv  Screen  (but creating  content that can online or onto teh  TV Screen!   Tomorrow we’ll talk about  those experiences! But we had Three individuals one with 10 years commercial experience , one with as many if not  more in Public TV  production and Designers themselves!  we really learned a lot from each other!  What makes content engaging and what  do You want to share… do you want to leave that up to a TV  producer!

Do You See what I’m Saying – Designing Video as a Presentation Platform 6/20/11 10AM – 1PM

What is Social TV- Technology, Social Media and the present State of Video- and where it’s heading Simon Appelbaum  tomorrow will be televised
HOW TO- Use What You Have and (Still) Produce Great Video  for the Home Screen- Donald Schwartz Creating Video-Social Media is about sharing  “home’ and personal media.
All the World’s Your Stage-getting comfortable in front the  camera… Acting,movement, lighting  for non actors… Victor Arnez NYC actor, producer, production  coach  &  Acting coach!
Crafting  Your Story- Tony nominated choreographer of “RENT” Speaks Creativity, on  Authenticity, and Storytelling !
Getting Social TBS- What does this entail- Video as a solution- How to select the elements- The 28 Squared/ Brooklyn Fashion Week Experience
Ethan Symthe choosing a Professional  service provide… ho w do you make that decisions
Pursuing Business Opportunities Anthony Stewart