A History of Fashion Presentations

How do you really want to show your style! More importantly is it helping you sell!

We recently researched the background of Fashion Presentations and we pull some together to share with you next week simply sign up for BkStylist to join us from whichever part of the globe you are! we continue to explore options for presentation and sales!

Today I find the group showings tiring, they deflect from the designers story and present a monotonous view on life . Fashion Weeks in it’s current form dates back to 1993 though it is reputed to have started in NY in 1943… via Wikipedia

In 1943, the first New York Fashion Week was held, with one main purpose: to distract attention from French fashion during WWII, when workers in the fashion industry were unable to travel to Paris. This was an opportune moment – as for centuries designers in America were thought to be reliant on the French for inspiration. The fashion publicist Eleanor Lambert organized an event she called ‘Press Week’ to showcase American designers for fashion journalists, who had previously ignored their works. The Press Week was a success, and, as a result, magazines like Vogue (which were normally filled with French designs) began to feature more and more American innovations. Until 1994, shows were held in different locations, such as hotels, or lofts. Eventually, after a structural accident at a Michael Kors show, the event moved to Bryant Park,…

Due to increasing pressure from Bryant Park management, Mercedes-Benz Fashion Week will be hosted in Damrosch Park at the Lincoln Center for the Performing Arts starting in 2010.

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For the average Indie designer cost is a factor, but the investment is also one of time and (limited) resources. At Demarketplace we explore how technology can help and have been able do do twice as much with half as much effort and resources!

Having identified areas of concern and solutions the challenge is now one of sharing that info and knowledge! First we’re completing the documentation of that info with subsequent editing so please bare with us! It’s an exciting time to say the least! Sign up for BkStylist for more info!

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